5 More Common Beauty Myths, Busted!

5 More Common Beauty Myths, Busted!

Myth 1: Expensive cosmetics are better than inexpensive ones

This one is probably the most enduring myths and so hard for us to dispel because of its perpetuated so strongly. Without doubt, there’s no truth that expensive means better in the world of skin care or makeup. Simply put, after 35 years of our researching all types of beauty products from hundreds of brands, there are good and bad products in all price categories.

Spending less doesn't hurt your skin, and spending more doesn't necessarily help it. As we always say at Paula’s Choice Skincare, wasting money isn’t pretty—and having great skin doesn’t have to be a luxury.

Myth 2: Natural ingredients are better for skin

This myth is more tied to the emotional pull natural ingredients have for so many people, because in truth, there’s no factual basis or scientific legitimacy proving natural or organic ingredients are better for skin. And as we all know, there are poisonous plants or plants you can be terribly allergic to so natural ingredients being automatically better isn’t factual in the least.

Myth 3: Cooling, tingling sensations on skin means a product is working

This is one of our favourite myths to bust because once you know the truth you can stop inadvertently hurting your skin. Fact is, a cooling or tingling sensation is your skin telling you it’s being sensitised, not helped!

The most common ingredients that cause a cool or tingling sensation on skin include denatured or SD alcohol, menthol, menthyl lactate, peppermint oil, camphor, and eucalyptus. Avoiding products that contain these ingredients is doing your skin a huge favour—and it will pay you back by looking better and better!

What if you love how refreshing these ingredients feel and you’re not seeing any problems? Then it must be okay, right? Sadly, no. Although your skin may not show it or react in a negative way that you can see, applying skin-aggravating ingredients causes problems you may not see but they’re still taking place and will definitely show up over time.

Myth 4: Dry skin? Drink more water!

This is one of those beauty myths that refuses to go away, but here are the facts: Although drinking eight glasses of water a day is good idea for your body, but we wouldn't rely on it to get rid of dry skin. If that’s all it took, very few of us would have dry skin. The causes and solutions of dry skin are far more complex than just drinking water.

It’s generally assumed that drinking water is beneficial for your health but do you need to down 8 glasses every day? There’s no medical support for the notion that 8 glasses is the right number. In fact, many experts think it’s little more than hogwash, especially considering a good deal of the water intake we need comes from the foods we eat, not just in a glass of water.

But does drinking water help dry skin? Until very recently, there was no research indicating that drinking any amount of water had any impact on skin. Then a study published in Clinical Cosmetic Investigative Dermatology demonstrated that drinking water did positively impact skin; however, it would take a lot more than 8 glasses to see benefit.

The study demonstrated that it would take just under a gallon of water (8 glasses = half a gallon) to realise a statistical improvement in your skin. It was a complex study with 49 participants, but it was still an interesting analysis on water consumption and skin. One study doesn’t prove you should start downing a gallon of water to watch your skin improve. Still, other than going to the bathroom more often there certainly isn’t anything wrong with it—especially if you’re choosing water over sugar-laden beverages.

Whatever quantity you decide to drink, it certainly won’t replace the skincare recommendations we strongly urge you to follow. Getting the best skin of your life definitely involves what you ingest but what you apply to its surface to keep it healthy-looking and hydrated can make all the difference in the world.

Myth 5: Your skin adapts to products you use so they eventually stop working

Skin doesn't adapt to skincare products any more than your body adapts to a healthy diet. Spinach and grapes are healthy for you today, and they’ll continue to be healthy for you months and years from now, even if you eat them every day.

The same is true for your skin: As long as you are applying what’s beneficial for skin (and avoiding things that harm skin such as unprotected sun exposure) it remains healthy-looking.

So why does this myth persist? After using well-formulated products for a few weeks, you may see skin stop improving as much as it initially did. But it stands to reason that if you were using products with sensitising or drying ingredients and then switch to well-formulated products, your initial improvement is going to be much more dramatic. Months later, your skin is maintaining its newfound healthy, smoother, younger appearance—and not "getting used to" the products, so no need to start the search anew!

References for this information:

Experimental Dermatology, October 2014, Supplement 1, pages 7-12
Skin Pharmacology and Physiology,2008, issue 4, pages 191-202
American Journal of Clinical Dermatology, 2003, issue 11, pages 789-798
International Journal of Cosmetic Science, February 2000, issue 1, pages 21-52
Cutis, June 1987, issue 6, pages 512-515


About the Experts

Paula Begoun is the best-selling author of 20 books about skincare and makeup. She is known worldwide as The Cosmetics Cop and creator of Paula’s Choice Skincare. Paula’s expertise has led to hundreds of appearances on national and international radio, print, and television including:

The Paula's Choice Research Team is dedicated to busting beauty myths and providing expert advice that solves your skincare frustrations so you can have the best skin of your life!