The International Best-Selling Beauty Book
Don't Go to the Cosmetics Counter Without Me, 9th Edition
(Publication Date, September 15, 2012)
Best-selling author Paula Begoun and her investigative team have once again compiled thousands of new product reviews and updated skin-care research in the 9th edition of . Known worldwide for cosmetics industry myth-busting, this book contains the most comprehensive, authoritative collection of skin-care and makeup product reviews in the world. There is no equal to the work Paula and her team do!
In this latest edition, you will discover which products work or don’t work based on exhaustive research, as well as specific guidelines for treating almost every skin-care concern imaginable, to help you find products that truly deliver impressive results. Paula and her team will also help you find the best beauty bargains out there!
Don't Go To The Cosmetics Counter Without Me rates each product on its benefits and/or failings based on published research (not marketing hype and advertising claims), so you can decipher which products deliver on their claims. It also features a Best Products list where you can easily find out which products are brilliant formulations in every category and price range.
With over 2.7 million books sold, Paula Begoun and her co-authors Bryan Barron and Desiree Stordahl are the "go to" authorities on cosmetic products and claims. Some of the topics they can discuss in TV and radio interviews and via email, include:
- Do you really need an eye cream?
- What are the biggest beauty shopping mistakes women make?
- What are the best skin-care and makeup products for the least amount of money?
- Which products can truly treat dark spots, wrinkles, and acne?
- Out of all the anti-wrinkle products, which ones really work without costing a fortune?
- Are department store products better than inexpensive ones found at the drugstore?
- Which lipsticks, lipliners, and lip glosses do you recommend for under $10?
- What are the best mascaras?
- What are the three most common misconceptions women have about skin care?
- Can a cream really get rid of cellulite?
Shop smarter, look beautiful, and discover which products really work!
About the Authors
Paula Begoun is known worldwide as The Cosmetics Cop for her role as a consumer advocate and investigative researcher on skin care and makeup. From an early age, Paula struggled with skin issues, including acne and debilitating bouts of eczema. Frustrated by the ineffective treatments and products, Paula started examining the scientific research and solved her skin problems by following published research on how skin works and which cosmetic ingredients are truly effective. Determined to help others find the best products for their skin, Paula has written 19 books on cosmetics and is one of the best-selling beauty authors of all time. In 1995, Paula launched Paula's Choice, which offers skin-care solutions for everything from acne to wrinkles. With a devoted international following due to the quality of her products, Paula's Choice is sold in 52 countries.
Bryan Barron has been researching and writing books with Paula for 12 years. He spent many years working for various cosmetics lines in the retail sector, as a makeup artist, educator, and manager. He currently manages and writes content for CosmeticsCop.com and continues to evaluate the latest research with Paula and the Paula's Choice Research Team.