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Vitamin C

Paula’s Choice uses vitamin C in many of our skin care formulas featuring it as a key ingredient in higher concentrations and in lower concentrations in products where it plays more of a supporting role to other efficacious ingredients.

If you’re looking for product with a higher concentration of vitamin C, you can find it in 5-15% strengths in our C+ skin care collection, including our C5 Moisturizer and Eye Cream and 15% C15 Super Booster. When used in these concentrations, vitamin C can help mitigate signs of ageing and sun damage such as fine lines and wrinkles, dullness and discolouration.

Lower concentrations of vitamin C (2-4%) still have anti-ageing and brightening benefits but are also often used to help enhance and stabilise other active ingredients in formulations with retinol and sunscreen ingredients.

The best vitamin C product for you depends on several factors including your primary skin concern and if you’ve used vitamin C products before.

• C5 Super Boost Eye Cream: Suitable for all skin types looking for a specialised eye cream with ingredients that target dark undereye circles, fine lines and puffiness, this vitamin C eye cream contains three forms of this superstar antioxidant, plus zerumbone and peptides.
• C5 Super Boost Moisturizer: Stabilised vitamin C is supported by peptides and acetyl zingerone in this lightweight vitamin C moisturiser good for all skin types dealing with a dull complexion and early signs of ageing.
• C15 Super Booster: This water-light liquid treatment pairs a higher 15% pure vitamin C (ascorbic acid) with antioxidants ferulic acid and ergothioneine to boost glow, diminish uneven skin tone and visibly reduce the appearance of fine lines and wrinkles.

Vitamin C is one of the most well-researched anti-ageing ingredients and it has numerous benefits for skin. This collagen-supporting antioxidant occurs naturally in the skin. However, its supply depletes over time due to our natural ageing process, sun exposure, environmental impacts and other factors. Supplementing vitamin C by using topical skin care products is key for maintaining smooth, firm, and even-toned skin over time. When used topically, vitamin C helps skin by minimising the appearance of fine lines and wrinkles, visibly fading discolourations and brightening a dull complexion.